The Race Shop Team

Despite his alleged post-race vow of  "never, ever returning to that God-forsaken place as long as I live," James Embro returned to compete in the Dakar for a second time in 2007, such is his passion for high performance bikes in a  full-on, full-speed rally.  Embro is full of experience of the hefty rally, such as the Dakar, Baja, TAT, and Best in the Desert.  He saw a need for an east coast source of the exotic Dakar bikes and so he opened The Race Shop on February 22, 2008 in Norcross, GA to "specialize in Husaberg motorcycles, from sales, service and parts all the way up to putting together adventure and training rides."  

Brett Burkitt has over 33 years of racing experience and 25 years working with KTM.  When Jame Embro started talking about opening The Race Shop, the timing seemed good and Burkitt was easily persuaded to join this new venture.  Drop by the shop any weekday and it's most likely going to be Burkitt manning the store.   He provides a wealth of knowledge and is eager to help you find what you need.